Retail decor is all about creating experiences. As the Senior Graphic Designer, I developed custom interior designs that transformed everyday stores into inspiring retail spaces. This was achieved by integrating customer insight, regional research (demographics, income, etc.), the latest materials & techniques, up-to-date design trends, and good old-fashioned creativity.
Working with a wide-range of clients, gave me the opportunity to design creative solutions for every small business budget. Store designs would range from a fresh coat of paint and new signage to floor-to-ceiling remodels with high-end materials, custom decor, lighting packages, and even rebranding.
Each project had its own unique challenges which lead to endless creative solutions. In this role, I developed a wide breath of of design skill sets, including: environmental and experiential design, interior design, interior and exterior signage, designing within three-dimensional spaces, engineering of custom decorative structures, substrates and building materials, file setup for production (print, routing, plotting, etc.), project management, analysis of architectural plans, presentation development.
All designs and photos are property of and owned by Decorworx.